Digital Blog

Links last longer on YouTube than Facebook?

Spreading content around the web? Which social media platform will give you the longevity you crave? When trying to spread content around the web, where you post your links really does matter. A recent study by link-shortening service Bit.ly reveals some interesting statistics about the rise, fall and fizzle out time of these links depending [...]

Facebook for iPhone gets privacy upgrades

Facebook updates its iPhone app with a lot of new security features which mirror the enhancements to it’s new site facelift.

With the new Facebook for iPhone 3.5, you can tag your friends and places in posts, and share external links from the web view. It also makes it easier to control who can see each post you make (like on Facebook.com). With a huge percentage of users now accessing social networks through their iPhones,these updates were essential for the continued safety of its users as well as driving sustained usability into the pockets of people all over the world.

With Facebook now saying that over 250 million unique users visit the site  via their phone monthly, the market for mobile Facebook is not small! We here at The Digital Agency HQ think these new upgrades are only another step in the right direction for Facebook and that number will continue to grow on a hourly basis!

Retailers to introduce ‘try-on’ fees?

Australian retailers introduce charging consumers to try on clothes. The recent battle between bricks and mortar traditional retailers and ‘clicks’ and mortar online retailers has come to a serious peak! With their backs against the wall, retailers are feeling forced to employ ‘charging to try on clothes’ strategies as they can no longer afford to [...]

NZ online ad spend increases again!

Search market grows 22.9% and display 29.6%! According to the IAB PwC Online Expenditure report for Q2 2011 – ad spend is up 19.46% year on year to a total of $84.15m. If you think that figure is startling… it is up from $68.12m in the first quarter of the year, that’s an increase of [...]