All Posts Tagged Tag: ‘facebook’
Advertisers are not “normal”?
This post certainly struck a cord with me. We often come across clients who have engaged with “fancy-pants” agencies but have become fed-up with them as they keep slamming them on how they need to start using xyz new technology to interact with their customers. We take a pretty pragmatic approach- get the basic right [...]
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Social Media and B2B marketing
We know that social media marketing is an important part of the digital mix. This survey from B2B online suggests that Linkedin is the most widely used. The report focuses on “Which of the following social media methods does your company currently use for your b2b marketing (i.e., not personal use)?” LinkedIn, Facebook and Twitter are virtually tied [...]
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Social media influences purchase behaviour
The purchase cycle has changed dynamically in this generation due to the influx of digital sources now available for scouring information. What do you do before making a ‘major’ purchase? Do you call a friend? Search on Google? Post on Facebook? Buy a magazine? Depending on the purchase you may have lots of information at [...]
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